Globrands strategy by naming

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In Amsterdam, Netherlands, Globrands strategy by naming is a branding agency. They provide branding, marketing strategy, and business consulting and were launched in 1984.

Client Insights

Industry Expertise

Consumer products & services

21%

Energy & natural resources

13%

Retail

13%

Government

12%

Financial services

9%

Business services

7%

Medical

7%

Automotive

5%

Telecommunications

5%

Client Size Distribution

Small Business (<$10M) 8%

Midmarket ($10M - $1B) 53%

Enterprise (>$1B) 39%

Common Project Size

$10K-$49K 1 project

Clients

This provider has not added their key clients.

Highlights from Recent Projects

Overall Rating

5.0
1 Review

Globrands strategy by naming was hired by Goodays, a customer experience agency, to devise a name that would resonate with their mission, capture their positive culture, and also work internationally for their expansion. The company found Globrands through a referral and chose them due to their proximity, budget-friendly pricing, and cultural alignment. A team of 2-5 employees from Globrands was assigned to the project. The scope of work involved an extensive rebranding process, which transitioned the company from its previous name, Critizr, to Goodays. Globrands was instrumental in helping the company find, choose, and select their final name choice. They started with a comprehensive list and narrowed it down based on workshops that determined the company's preference and what was available from a trademark and IP perspective. The client found Globrands' process easy to understand and appreciated the creativity they brought to the project.

Timeliness

5.0

Service Excellence

5.0

Value

5.0

Would Recommend

5.0