Gerard Agency

Gerard Agency was hired by a data analytics company to flesh out the visual brand look for their newly developed brand identity. The agency was tasked with creating messaging and positioning, as well as developing launch materials. The agency successfully finalized the brand guidelines, created the visual brand language, developed the messaging and positioning, and created all supporting marketing assets. The launch materials were integrated across multiple channels of communication and robustly executed at the Consumer Electronics Show. The client found the agency through a referral and chose them due to their good value for cost and great culture fit.

For a manufacturing company, Gerard Agency was hired for a complete re-branding and marketing initiative. The project included conducting a thorough brand audit, developing a new brand strategy, formulating a data-driven marketing strategy, designing and developing a user-friendly website, implementing SEO techniques, and developing an environmental branding strategy. The agency's work resulted in a refreshed image and online presence for the client. The client found Gerard Agency through an online search and chose them for their high ratings, great culture fit, and aligned company values.

The Gerard Agency was tasked by Bradford Exchange, an art expression and design company, with developing a corporate branding campaign. The end deliverable was a 90-second branding video featuring a variety of the company's products and the consumers they serve. Gerard Agency was responsible for the entirety of the project, including developing the concept for the video campaign, storyboarding the video, conducting talent review, art direction, production, editing, music selection, and alterations and adjustments. The client found Gerard Agency through a referral and selected them for their good value for cost and their thorough preparation for the initial scoping call.