G2Mteam

G2Mteam was hired by a software startup to manage all their marketing activities. The startup, which provided a platform for monitoring and controlling SDKs in mobile apps, needed help with branding, content marketing, SEO, email marketing, digital campaigns, and sales material. G2Mteam also led the implementation of the startup's CRM and email marketing systems. The team of 2-5 marketing professionals constantly monitored marketing statistics and adjusted activities based on the quality of leads generated. The startup was eventually acquired by AppLovin in 2019, indicating successful marketing efforts.

For Acumen, a software development company, G2Mteam provided branding, content marketing, and social media marketing services. Acumen needed to generate initial traction to their website and convert it into leads. G2Mteam went through a detailed process that included a kick-off meeting, strategy meeting, research stage, and execution phases. The team of three, consisting of a project manager, branding and messaging manager, and content and social manager, prepared a detailed weekly work plan and were in charge of the end-to-end process.

The Endpoint Protection Platform (EPP) for IoT devices, Firedome, hired G2Mteam for their digital marketing needs. These included marketing collateral, events, website, and content. G2Mteam acted as Firedome's entire marketing team until the company hired a product marketing manager who worked closely with G2Mteam. The team of 2-5 professionals had an initial half-day workshop with Firedome to understand their product, market, and goals, and then they came up with a plan that was reviewed and adjusted on a weekly basis. The team initially focused on key marketing assets and then expanded the plan to events and online marketing.