Fractl

Fractl was hired by a math game company to improve the quality of their backlinks. The company, which aims to make math learning enjoyable through games, had a problem with numerous bad backlinks and very few strong ones. Fractl devised a plan that involved conducting surveys and pitching stories based on these surveys to media outlets across the United States. They created the content, including images and text, and pitched the ideas to the media. The company invested around $141,000 in this project which ran from May 2024 to May 2025.

A marketing agency engaged Fractl to help with their content marketing. The agency, which offers traditional and digital marketing services, needed assistance with SEO and content marketing. Fractl worked with the agency's end client to understand their SEO goals and target audience. They developed an SEO strategy, created copy, and designed graphics for the content pieces. The agency spent between $500,000 and $600,000 on this project with Fractl, which lasted from April 2022 to March 2024.

Fractl was brought on board by an insurance agency to run large-scale digital PR and data journalism campaigns. The goal was to increase the website's domain authority. Fractl carried out data journalism campaigns, created long data-based articles, and produced infographics. They also facilitated the submission of expert quotes to journalists. The engagement with Fractl, which involved around five team members including those from content marketing, data journalism, and digital PR, ran from February to August 2025. The insurance agency plans to focus on other marketing channels for the rest of the year but is considering working with Fractl again in the future.