FourPlus

FourPlus was hired by a leading Bulgarian media company to create a new visual identity for one of its thematic channels and to develop a communication campaign for the rebrand. The scope of work included a redesign of the brand's visual identity, which encompassed the name, tagline, logo, full graphic package, brand persona, tone of voice, color palette, typography, and channel's ID. Additionally, they were tasked with developing and executing a launch campaign in both internal and external channels. Their cost-effective pricing, good value for cost, and alignment with the company values led to their selection for this project.

The wellness program provider, Benefit Systems Bulgaria, engaged FourPlus to build a stronger emotional connection with their target audience, develop a unified communication platform, and improve the quality of their communicational materials. FourPlus was responsible for four main communication campaigns which included creative concept, KV & adaptations, video (script, moodboard, supervision), and project management Adhoc tasks. They also redesigned stickers and small signs for the whole network of sport facilities, participated in a brand voice workshop, and designed a brand voice guideline. FourPlus was chosen for their great culture fit and alignment with company values.

Wisk Aero, an aerospace manufacturer, hired FourPlus to extend a new brand system for print, digital and motion, develop characters for a motion graphics video, and build out an extensive brand guidelines deck. FourPlus was tasked with expanding a compressed style guide into a full brand guidelines system with rules for colors, shapes and motion, and character development for the company's first motion graphics video. They were selected for their budget-friendly pricing, good value for cost, and the aesthetic and quality of their work.