Firecracker PR

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Founded in 2004, Firecracker PR is an evolving agency that blends PR with content marketing. The team of 10+ is located in Brea, Calif. and is relentlessly focused on getting clients' media coverage. It has a proven 5-step process – "Ignites" – that has helped tech companies rapidly scale their awareness from Day 1. Their team has experience in blending PR, SEO, social media, and content marketing into one powerful campaign. 

 

Client Insights

Industry Expertise

Information technology

60%

Consumer products & services

20%

Education

10%

Medical

10%

Client Size Distribution

This provider has not added their client sizes.

Common Project Size

$10K-$49K 4 projects

$50K-$199K 3 projects

$200K-$999K 3 projects

Clients

  • Past project clients include Pentel

Highlights from Recent Projects

Overall Rating

4.7
18 Reviews

Firecracker PR was hired by Sand Studio, a developer, and publisher of mobile device management software solutions to manage the public relations for their B2B software product, AirDroid Business. The PR firm's tasks included monthly press releases, blog article composition, contributed article composition and pitching, and maintenance of Quora posts. Firecracker PR was chosen for their expertise in the IT industry and their unique Five-Step Ignites Program. The results of the collaboration included press releases picked up by hundreds of online media, articles published by well-known media, and a guest appearance on a popular tech podcast.

Firecracker PR provided PR services to Smart Eye Technology, a company that provides privacy to the enterprise market through the use of biometrics. The PR firm helped the company get in front of several major media outlets and held weekly meetings to gauge the company's PR status. The partnership began in March 2021 and is ongoing, with a total investment of about $40,000. Although the PR efforts have currently slowed down due to the company's focus on development, they plan to re-engage with Firecracker PR by the end of the year.

A marketing agency hired Firecracker PR for a communications partnership aimed at improving communications. The PR firm was chosen based on their reputation and internal leadership. The scope of their work included working together on a few strategic partnerships, which resulted in top-tier publications and a large return on investment. The collaboration involved the managing partner from Firecracker PR's team.

Timeliness

4.9

Service Excellence

4.7

Value

4.5

Would Recommend

4.6

Awards

96688

2024

96690

2024

37137

2022