Fine Point

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Based in Anchorage, Alaska, Fine Point is a small conversion optimization company. Launched in 2009, the team focuses on conversion optimization, social media marketing, other digital marketing, pay per click, and more.

Client Insights

Industry Expertise

Consumer products & services

30%

Business services

20%

Hospitality & leisure

15%

Medical

15%

Government

10%

Non-profit

10%

Client Size Distribution

Small Business (<$10M) 80%

Midmarket ($10M - $1B) 20%

Common Project Size

$50K-$199K 1 project

Clients

This provider has not added their key clients.

Highlights from Recent Projects

Overall Rating

4.5
1 Review

Fine Point was hired by the Alaska State Troopers to help with recruitment efforts. The law enforcement group needed assistance in finding new recruits and turned to Fine Point to design and implement social media ads. The advertising company used platforms such as Facebook, YouTube, and Pandora to reach potential recruits. They developed creative content, shot short video clips of ride alongs for ads, and also worked with the troopers' IT department to update their recruitment website and improve their use of Google Analytics. The project, which began in April 2017, is ongoing and has cost the troopers about $55,000 so far. The troopers appreciated Fine Point's expertise and found their ideas and approaches valuable in crafting their recruitment messages.

Timeliness

0.3

Service Excellence

0.3

Value

0.3

Would Recommend

0.3