Favoured

Favoured worked with Douk Snow, a British brand that specializes in crafting custom, handcrafted snowboards, with the aim of boosting sales and nurturing contacts. Favoured was chosen based on their high ratings, budget-friendly pricing, great culture fit, and aligned company values. They executed a comprehensive digital marketing strategy, managing Douk Snow's Google and Meta ads and email marketing campaigns. As a result, increased site traffic led to a surge in snowboard sales, while customer engagement was maintained through strategic email marketing.

The company collaborated with a trade DIY supplies and distribution company, owner of the Amtech brand, to provide full-funnel content optimized across the digital path-to-purchase. Favoured was selected for the project due to their broad content marketing capability and the co-founders' experience and knowledge. They developed a new visual identity for Amtech, built a transactional D2C website, and created content to drive traffic and awareness, while focusing on media planning and optimisation of content, UI and UX.

Favoured was hired by Yoello, a technology company operating in the hospitality sector, to streamline, update and align the company's marketing strategy. The company was found through an online search and referral and was chosen for their great culture fit, good value for cost, and aligned company values. Favoured reviewed Yoello's current marketing strategy, crafted a new strategy focusing on performance marketing to generate new leads, leveraged existing channels like Social, Google, Website, and brought new channels and ideas to the table.