Faster Horses
visit site- $10,000+
- 2 - 9 employees
- Vancouver, Canada
Client Insights
Industry Expertise
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Client Size Distribution
Midmarket ($10M - $1B) 100%
Common Project Size
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Clients
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Highlights from Recent Projects
Faster Horses undertook a venture with Lululemon, a sports apparel company, aiming to discover fresh future opportunity spaces. As the acting 'startup CEO', David from Faster Horses assumed responsibility for an assortment of tasks, from desk research to ethnographic research. He efficiently synthesized this with the innovation strategy in play to devise new opportunity spaces. The primary outputs were research reports, virtual whiteboards, and concluding presentations, following a comprehensive study to identify and validate potential unique, future business concepts.
The relationship with Lululemon was not new; the sports apparel company was an existing client of Faster Horses. As part of the assignment, David collaborated with the Innovation Team at Lululemon. He was assigned the task of investigating a new opportunity domain for the company's future growth. There was a synthesis of varied research streams to propose and substantiate potential and fresh future business ideas.
The partnership between Faster Horses and Lululemon spanned from February to May 2025. The project's aim was to combine different research methods to discover unusual and high-value potential fresh business ideas for this sports apparel company. Both parties have expressed satisfaction regarding the results of the collaboration, indicating a bright future for new business ideas for Lululemon.