Explainer Express

Explainer Express was hired by Purely Marketed, an e-commerce brand, to create an animated video. The goal of the project was to enhance product visibility and elucidate the brand's value proposition in an engaging manner. The owner of the company sought to communicate the brand message effectively, highlight the benefits of their products, and boost customer engagement. Explainer Express was chosen due to their high ratings and a referral. A team of 2-5 employees was assigned to the project. They collaborated with the client to draft a persuasive script that encapsulated the brand story, key product features, and customer benefits concisely and engagingly. A storyboard was also developed to visualize the translation of the script into animation, ensuring clarity and visual appeal of all key messaging points.