EAG

EAG was engaged by a cosmetology school to assist with lead generation and development across nine of their locations. They developed and implemented various marketing strategies including direct response advertising, positioning advertising, and digital marketing. EAG also monitored cost per lead and conversion rates, put up ads on social media pages, and implemented remarketing and tracking cookies on the school's website. They also ran direct response advertising on TV and radio, created billboard ads, and helped to promote over 200 events a year. The collaboration began around 2000 and is still ongoing, with the school investing over $50,000 a month in the services.

EAG was hired by a life and health insurance company to create a more serious and upper-level branding for the business. They revamped the company's existing brand to make it more mainstream and appealing to a broader audience. The rebranding involved digital radio billboards, TV commercials, logo design, and other marketing efforts from creation to execution. The engagement, which began in June 2019, involved a team of about ten people and has so far cost the insurance company between $3 million and $4 million.

The owner of a medical supply company hired EAG to be their advertising agency of record for online and conventional advertising. The scope of EAG's work included online advertising, PR, branding, collateral development, TV production, and advertising. The owner of the medical supply company worked with EAG's entire team, from the owner to the designers. The vendor was selected through a competitive process involving interviews and presentations.