Distractive

Distractive was hired by the Moonbeam Foundation, an open-source software company, to provide comprehensive digital marketing and SEO services. The project involved creating and managing the company's website and social channels, securing collaborations and partnerships, and developing a robust community. Distractive was chosen for their high ratings, budget-friendly pricing, cultural fit, and value for cost. The team of 6-10 employees at Distractive was responsible for a wide range of tasks including content development, SEO keyword research, community management, event sponsorship and coordination, paid media advertising, PR strategy, social media management, and ecosystem development. They also handled monthly reporting for agreed-upon KPIs.

The results of the project were highly positive, with Distractive successfully managing a wide scope of work. This included website management, SEO strategy implementation, newsletter creation, community management, event coordination, and paid media advertising. They also successfully coordinated with ecosystem teams for PR services, managed social media channels, and provided branding recommendations. Furthermore, Distractive played a key role in ecosystem development, recruiting new teams to contribute to the Moonbeam ecosystem, and supporting the marketing team in coordinating resources for announcements and events. The project demonstrated Distractive's ability to provide comprehensive and effective digital marketing and SEO services.