Defy

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Defy is a branding agency based in Philadelphia, Pennsylvania. The agency specializes in branding, marketing strategy, video production, and advertising and has a small team.The agency was established in 2001.

Client Insights

Industry Expertise

Advertising & marketing

25%

Arts, entertainment & music

25%

Business services

25%

Consumer products & services

25%

Client Size Distribution

Small Business (<$10M) 10%

Midmarket ($10M - $1B) 40%

Enterprise (>$1B) 50%

Common Project Size

$10K-$49K 4 projects

$200K-$999K 1 project

Clients

  • Nike

Highlights from Recent Projects

Overall Rating

5.0
8 Reviews

Defy was hired by the Springfield Township Skateboard Association for their design services. The non-profit board sought ways to appeal to community and corporate donors to fund their skatepark. Defy demonstrated significant interest in their cause and was aligned with the board's values. They created a vibrant logo and storyboard of messages to position the organization correctly for donors. Defy also worked on a video and a comprehensive plan for the cause. The client praised Defy's dedication, advice, and guidance, and appreciated the collaborative relationship with the account manager and creative team.

The luxury retail company, Boyds, engaged Defy for a marketing strategy. The goal was creative direction for a strategic campaign marking Boyds' 85th anniversary. The campaign was to honor the company's history and envision the next 85 years, resonating with both legacy customers and future clientele. The deliverables included out-of-home, print, video/digital, and social aspects. Defy was chosen for their great culture fit and was referred to the company. The client mentioned a team of 6-10 employees assigned to the project.

Defy was contracted by the Germantown ArtHaus for video production. The non-profit creative café space aimed to create an engaging promotional video to increase donations, community support, and brand recognition. Defy was selected based on high ratings, a great culture fit, good value for cost, a referral, and aligned company values. The scope of work included creating a 2-minute promotional video and a brand kit for the organization. The client appreciated Defy's work, which involved video production and editing, scheduling, and coordinating resources.

Timeliness

4.9

Service Excellence

5.0

Value

4.8

Would Recommend

5.0

Awards

102445

2024

102448

2024

37396

2022

37738

2022