DeCritic

DeCritic was hired by Jackson, Etti & Edu, an intellectual property firm in Nigeria, to enhance their SEO activities. The firm was generating a large amount of content but it was not gaining adequate visibility. DeCritic was referred to them by a friend, and they began working with the company in May 2019. They proposed an agreeable solution to the firm's problem and were given the backend details to handle all the SEO activities. The engagement has been ongoing with positive outcomes, resulting in increased visibility for the firm's content.

Nuel Partners, a business firm providing legal and regulatory services, engaged DeCritic for Public Relations and digital PR services. The firm's non-executive director and adviser referred DeCritic. The scope of work included promoting the brand online and across all elite digital platforms targeting their audience. DeCritic was also responsible for handling the firm's communications and serving as communication experts to B2B companies. Five associates and three partners from DeCritic were assigned exclusively for this brief, and they successfully enhanced the firm's online presence and communication.

The University of Cape Town hired DeCritic for SEO and content optimization services. The university was referred to DeCritic by SortList, and after reviewing their proposal and past works, they were convinced of their capabilities. DeCritic was tasked with optimizing all the university's content for search visibility, making them pop up on certain identified keywords, performing a digital audit on their backend, and executing vital linkages. The project was handled by three partners and about five associates from DeCritic, and they successfully achieved all the deliverables, enhancing the university's digital presence.