Data to Value

Data to Value was hired by Autumn, an end-of-life services marketplace, to provide analytics setup support. The company was chosen for its high ratings, reasonable pricing, and alignment with Autumn's values. A team of 2-5 employees from Data to Value worked on the project, guiding the technical architecture with foundational analytics recommendations, setting up Google Analytics, Google Tag Manager, and Google AdWords accounts, and designing custom Google Analytics reporting templates. The result was a streamlined analytics process that met Autumn's needs and expectations.

Casio Europe enlisted Data to Value's services to build a marketing data infrastructure. The company was found through an online search and was chosen for its alignment with Casio Europe's values and an inspiring blog post. A team of 2-5 employees from Data to Value worked on the project, using both server-side and client-side Google Tag Managers for seamless data collection, maintaining compliance with data protection regulations through the Consent Management Platform, CookieBot, and enabling real-time implementation of marketing strategies through the Data Activation Layer. The result was a data infrastructure that complied with data protection laws and refined Casio Europe's marketing strategies.

RVshare, an online RV community company, engaged Data to Value to develop marketing and analytics capabilities. Data to Value was chosen for its high ratings, cultural fit, and good value for cost. A team of 2-5 employees worked on the project, building out existing marketing analytics capabilities, setting up and maintaining core marketing analytics infrastructure, and creating additional capabilities for customer warehousing. The result was a more data-driven decision-making process for RVshare, reducing the internal lift required to have clean data for decision-making.