DAIS

DAIS was hired by Recrevi Group, a global legal recruitment agency, to develop their branding and visual identity. The project involved designing the look and feel of the brand, creating a logo, messaging around the brand, and how to deliver the brand message through a website. DAIS employed a team of 2-5 employees and conducted a thorough brand strategy development process. This process included a discovery process, hypothesis presentation, brand strategy presentation, and the development of brand personality, ethics, language, promise, technical descriptors, solution streams, credential structures, and brand theme. The result was a comprehensive brand visualization and application concepts, including a new logo, visual identity system, color palette system, typography styles system, and brand design inventory. The client was pleased with the high-quality work delivered by DAIS.

In another project, DAIS was engaged by a law firm to provide comprehensive branding services. The firm was operating under another brand and needed support to identify a new brand and develop it. DAIS helped develop the brand identity, created the new brand from scratch, including the name, colors, collaterals, print materials, and digital elements. They also supported the development of a website and built the required wireframes. The team from DAIS, consisting of the principal, a project manager, and a designer, was praised for their excellent work. The client was highly satisfied with the results and the engagement is ongoing.

DAIS was also hired by Humero, a recruitment agency, for brand creation and identity development. The owner of Humero hired DAIS with the specific goal of creating a brand identity, logo, and color palette. DAIS assigned 2-5 employees to the project and successfully delivered on the scope of work. The client was highly pleased with the brand creation, logo, color palette, and brand identity delivered by DAIS.