The Craft Works
visit site- $5,000+
- 2 - 9 employees
- Galashiels, Scotland
The Craft Works is a digital & creative marketing agency founded in Galashiels, Scotland in 2020 with more than two experts. They provide marketing strategy, social media marketing, and SEO solutions for small businesses in the fields of consumer products and e-commerce.
Client Insights
Industry Expertise
50%
50%
Client Size Distribution
Small Business (<$10M) 100%
Common Project Size
$10K-$49K 1 project
$50K-$199K 1 project
Clients
- Sinclair Duncan Textiles
Highlights from Recent Projects
For a cashmere accessory manufacturing, wholesale, and retail business, The Craft Works was contracted to create a new brand and a high-end e-commerce website. They were sought after due to a gap in the client's skillset. The Craft Works provided a marketing strategy review and branding solutions. They worked with a team of four or five people, led by their founder, Jamie. The project, which started in August 2020, was managed entirely by The Craft Works and saw an investment of around £40,000.
The Craft Works was hired by an IT Consultancy firm for the launch of a new computer accessory product. The client needed a marketing strategy and execution within a tight budget. The Craft Works developed a digital marketing strategy after a phase of discovery and insight, which included market, customer, and competitor research. They implemented a search strategy using Google ads and optimized the website for search engines. The aim was to get the product on the first page of Google search results. The team consisted of a digital strategist, developer, designer, and a copywriter. They also managed the client's social media across three channels: Facebook, Twitter, and LinkedIn.