Content Collision

Content Collision was engaged by Apiary, an event organizer for professionals in Indonesia, to increase brand awareness and appreciation for their sponsors and partners. They were found through a referral and selected for their professionalism. A team of 2-5 employees was assigned to manage the pre-event, post-event and D-day PR, which involved writing press releases, managing journalists, and compiling reports. The key deliverable was the number of media outlets that covered the event.

Content Collision was hired by Limbro, a multi-brand retail company, to execute a PR and marketing campaign. They were chosen based on high ratings, geographical proximity, budget fit, cultural fit, value for cost, and alignment of company values. A team of 6-10 employees worked on strengthening the brand's presence and visibility across multiple channels. The scope of work included developing and delivering brand messages, executing brand introduction campaigns and product/service launches, and carrying out comprehensive PR activities and content creation.

Content Collision was contracted by a global streaming platform for high-quality short-form K-dramas to secure media coverage and strengthen brand awareness in Indonesia and Singapore. They were found through an online search and chosen for their geographical proximity, budget fit, cultural fit, value for cost, and alignment of company values. A team of 2-5 employees was assigned to support the PR campaign, with a primary focus on building brand awareness and credibility in Southeast Asia. The scope of work included drafting, localizing, and distributing the official press release, securing media coverage, coordinating with journalists, and monitoring and reporting on published coverage. The key performance indicators were a minimum of 4 media coverages in both Indonesia and Singapore.