ConsultMyApp (CMA)

ConsultMyApp (CMA) worked with Smarkets, a financial betting exchange platform, to enhance their organic growth and optimize their app stores. CMA provided advertising and marketing services, offering a roadmap of strategies after understanding the company's needs. The team from CMA liaised with Smarkets' tech teams to implement their recommendations and kept the company updated on industry trends. The project involved regular interactions with four CMA team members, with a total of 6-8 people working on the account. The partnership began in November 2021 and is ongoing, with an investment of between $50,000-$100,000.

CMA also partnered with a sports betting business to optimize and drive both organic and paid traffic to their apps. After a discovery phase, CMA launched in-app events relevant to the current sporting calendar, helping the company rank higher organically. They also implemented techniques for user ratings and conducted keyword research. The team provided regular reports on keyword rankings. The partnership, which began in November 2021, involved around six CMA team members, including account managers and executives.

Currensea, the UK's leading direct debit travel card company, hired CMA for CRM onboarding. The team from CMA, introduced by Braze, worked on a range of deliverables including IP Warmup, Home, Brand Nurture, Charity Nurture, and push notifications and in-app messages. The scope of work was handled by one CMA employee.