Compound Growth Marketing

Compound Growth Marketing was hired by Workable, a software provider for Hiring teams, to optimize trial and demo conversion through paid spend and improve search performance for their resource site. The team of 6-10 employees from Compound Growth Marketing executed an SEO project focused on increasing organic traffic and driving trial and demo request volume. They advised on content opportunities, keyword research, and page optimization. They also conducted a PPC initiative, scaling spend and expanding keyword groups into new geographies and platforms such as Bing and YouTube, resulting in a significant increase in traffic growth and on-page conversion.

The Predictive Index, a talent optimization software company, engaged Compound Growth Marketing to optimize their content marketing efforts. The team of 2-5 employees from Compound Growth Marketing was tasked with CTA optimization, blog strategy, lead generation, and demand generation. They developed an SEO strategy for the company's website and blog, which led to a dramatic increase in web traffic and lead generation, as well as a reduction in CAC. The Predictive Index expressed satisfaction with the results of the project, citing the high ratings and referrals as reasons for their selection of Compound Growth Marketing for this project.