Cause Per Click

Cause Per Click was engaged by True Botanicals, a luxury skincare brand, with the aim of increasing online visibility and attracting more targeted visitors to their website through pay-per-click advertising. True Botanicals sought an advertising partner that could not only drive clicks but also attract the right audience who appreciate high-quality, toxin-free skincare and are willing to spend on products that align with their values. Cause Per Click was chosen due to their competitive pricing and good value for cost. The team at Cause Per Click, consisting of 2-5 employees, took time to understand True Botanicals' objectives, target audience, and brand voice. They then developed a comprehensive PPC plan that included keyword research, ad copywriting, campaign setup on social media and Google, and ongoing optimization to ensure the best return on investment. The team's careful attention to audience targeting ensured that the ads reached those most likely to resonate with True Botanicals' message.