Camp Creative

Camp Creative worked with Bay Alarm Company, a security and fire alarm systems company, on a complete website redesign with a focus on SEO to drive sales. The project began in mid-2015 and continues to date, with an investment of around $200,000 each year. The first phase involved redesigning the WordPress website, while the second phase focused on generating content and enhancing SEO. The website caters to both businesses and direct consumers. Camp Creative built a video library feature and implemented HubSpot and Lucky Orange to track visitors and measure marketing campaigns.

Camp Creative collaborated with HeartFlow, a medical technology company, on building out their digital marketing strategy and infrastructure content, specifically creating high-quality videos. The collaboration began in June 2018 and ended in January 2019, but has since re-engaged for email and social development as part of a larger creative campaign. Camp Creative proposed ways of leveraging physician testimonials into a bigger piece, created a production schedule, and was present at each filming location.

Camp Creative partnered with FORBVENTURES, LLC, a venture capital incubator, on go-to-market services and branding for their portfolio companies. The partnership began in 2013 and continues to date, with an investment of hundreds of thousands of dollars. Camp Creative was tasked with understanding long-term objectives and utilizing tools outside the traditional videography and documentary filmmaking toolbox. They were involved in brand development, video production, design, web development, marketing campaign management, SEO, and PPC for two out of three of the current businesses.