C2 Creative Studio

C2 Creative Studio worked with SEIU Local 1000, a union representing over 96,000 State Government Employees in California, on a series of design, branding, and marketing strategy projects over a period of 14 months. The projects ranged from creating flyers and brochures to branding backdrops for major statewide meetings. The primary goal was to drive awareness and membership signup. Patrick and his team at C2 Creative played various roles including Creative Director, Design Director, Strategy Supervisor, and Project Manager. They helped SEIU Local 1000 define their brand guidelines and used that to revise, refine, and integrate their look, feel, and messaging across every medium they touch.

For the online personal growth business, STATE, C2 Creative Studio was tasked with building a brand identity and strategy. They developed an animated short that was both fun and informative for the company's current and prospective clients. Patrick, the founder of C2 Creative, led the project, starting with a strategy phase where he asked numerous questions about the company's emotional and pragmatic needs. They created storyboards and renderings quickly, submitted them for approval, and offered several voice-over options. The animation was continually sent to the client for possible edits and tweaks. A project manager maintained constant contact with the client throughout the process.

C2 Creative Studio was hired by a company that developed a new product to manage hair shed while bathing. The company needed a sales slick to quickly explain the problem their product was solving and its benefits to potential distributors, licensees, and investors. C2 Creative was recommended by the company's printing professionals who found their work and collaborative efforts to be of the highest quality. They designed two sales slicks - the first provided a visually impactful explanation of the product and the second was a more verbally dense follow-up. Patrick from C2 Creative worked with the company to execute their vision.