Bruce Clay, Inc.

Bruce Clay, Inc. undertook an SEO campaign for Netpicks, a financial services firm that provides training for individual investors. The goal was to improve Netpicks' organic SEO and establish a structured plan, as the company's website, which had been live since 1996, was outdated in terms of SEO strategies. Bruce Clay worked on the SEO strategy for two of Netpicks' major sites, restructuring and reorganizing the websites to make them more logical for search engines without impacting the user experience. The company invested around $5,000 per month in the project. Despite some initial setbacks due to prior Google penalties, Bruce Clay successfully removed the penalties and improved the company's SEO.

Bruce Clay, Inc. provided SEO and PPC services for Lighthouse Life, a company that buys life insurance policies from people who no longer need them. The aim was to build a robust direct-to-consumer strategy and establish an authoritative online presence. Bruce Clay ensured that Lighthouse Life consistently appeared in search results for information about life settlements. They also worked on content for the company's website, with a focus on SEO. The company invested between $50,000 and $200,000 per month in these services and has been working with Bruce Clay since the launch of their online presence in October 2019.

Bruce Clay, Inc. provided SEO, PPC, and web design services for an auction company. The company wanted to update its website and improve its SEO rankings. Bruce Clay focused on structuring the website's UX and content, identifying key words, and developing the site's architecture. They also helped with keyword research and provided insights into Google best practices. The company also used Bruce Clay's services for their paid ads, particularly Google Ad Words. The engagement began in December 2014 and Bruce Clay continues to provide SEO coaching and advice.