Brandlucent

Brandlucent was hired by a dental products distribution firm in Canada for a complete rebranding of their business. The goal was to overcome the limitations of their previous brand and create more opportunities for growth. The Brandlucent team, consisting of their CEO, VP of Sales and Marketing, a Brand Strategist, and a Project Manager, worked closely with the client to understand their history, vision, and future goals. They created a new brand story, name, and logo, and clarified the company's vision, mission, and purpose. They also highlighted the company's strengths in a more articulate manner. The client invested around $80,000 CAD in this ongoing project and was highly satisfied with Brandlucent’s approachable and knowledgeable team.

In another project, Brandlucent was hired by a fintech company to rebrand their business and rebuild their corporate website. The objective was to reflect the company's new focus on data and AI in North America. The rebranding needed to showcase their services for SMEs and investors. A team of 2-5 employees from Brandlucent worked on this project. The client found Brandlucent through an online search and chose them for their high ratings, great culture fit, and aligned company values.

Brandlucent also worked with a cybersecurity consulting firm, TENUMBRA, on rebranding, web design, and social media management. The project aimed to help the company tackle new markets and attract potential hires from different sectors. Brandlucent's team developed new logos, images, colours, fonts, and messaging for the company, designed and implemented a new website and LinkedIn profile, and provided training on the webflow hosting platform. The client appreciated Brandlucent's methodology of understanding their company, culture, business lines, and client sectors, and found them to be a great cultural fit and good value for cost.