BrandJuice
visit site- $75,000+
- 10 - 49 employees
- Denver, CO
Based in Denver, CO, BrandJuice is a strategic agency that was founded in 1999. The team of over 20 employees specializes in branding, marketing strategy, advertising, and video production. The company's industry focus spans business services, consumer products, and the healthcare and medical field.
Client Insights
Industry Expertise
20%
20%
15%
15%
15%
15%
0%
0%
Client Size Distribution
Small Business (<$10M) 20%
Midmarket ($10M - $1B) 60%
Enterprise (>$1B) 20%
Common Project Size
$50K-$199K 4 projects
$200K-$999K 2 projects
$1,000,000-$9,999,999 1 project
Clients
- Procter and Gamble
Highlights from Recent Projects
BrandJuice was hired by Focus 12, Inc, a company that produces and distributes an interlocking shim system, to refresh their branding. The goal was to maintain the nostalgic look and feel of the brand while amending the messaging to reach both commercial customers and consumers. BrandJuice conducted market research through group discussions with consumers and interviews with commercial customers to uncover key marketing points for each demographic. The team members were involved from the start to the end of the project, ensuring continuity.
For a skincare products company, BrandJuice was tasked with creating a new brand from scratch. The company sought BrandJuice's expertise in creating a company name, logo, brand guidelines, an e-commerce website, and other collateral as needed. The team, which comprised an art director, a senior strategist, and a project manager, also oversaw the brand. The company invested between $100,000 and $250,000 in the project, which started in June 2017 and is ongoing.
BrandJuice assisted a children's toy company with market research for their newest products. The company was unsure of how to market these novelty items, so BrandJuice provided focus groups and marketing strategies. They conducted focus groups in Los Angeles and Denver, which provided insights into consumer preferences and usage. BrandJuice also facilitated brainstorming sessions, which were instrumental in creating in-house campaigns. The project, which cost between $50,000 and $100,000, ran from June 2019 to August 2019.