Boyden & Youngblutt

Boyden & Youngblutt worked with a healthcare consulting firm to assist with their rebranding and digital marketing. They conducted a community perception survey to aid in the rebranding and renaming campaign for a health system. They also developed a marketing strategy and plan, created a digital campaign, and produced all marketing collateral for the health system. The team also launched a campaign for a new facility. They used analytical tools to evaluate the effectiveness of the digital campaign. The client was satisfied with the results and the project was completed in 18 months at a cost of around $200,000.

Polygon Company, a composite manufacturer, engaged Boyden & Youngblutt to assist with their rebranding following a change in ownership. The team redesigned the company's branding elements, including the logo, and implemented these across various materials and collateral. They also defined the company's value propositions, mapped out target markets, and assisted with website design. The client was pleased with the cultural fit and the understanding of their needs by Boyden & Youngblutt. The project is ongoing and has cost between $50,000 and $75,000 so far.

Boyden & Youngblutt collaborated with a healthcare IT company to review the company's name and branding. The team was involved in different phases of the project, starting with a comprehensive review of the company's naming and positioning. They then created a list of potential names, developed a logo, color palette, and tagline, and helped the company position itself at a large trade show. They also redeveloped and redesigned the company's website as part of the branding project. The client was satisfied with the results and the project was completed over a period of 15 months.