Blade Creative Branding

Blade Creative Branding was hired by Esprita, a health and wellness network marketing company, to handle their branding, advertising, and marketing campaigns. The team at Blade was instrumental in creating the overall look of the products, the color design, tools, and marketing materials. They were also responsible for Esprita's presentation in the US market. In addition to creating brand guidelines, web design, story design, product names, and artwork, Blade also produced video guidelines, handled SEO, social media marketing, and conducted online advertising. The project began in March 2018 and concluded in September 2019. The client appreciated the consistent involvement of the main owner of the company in every phase of the project.

Blade Creative Branding was hired by Canada Swim School to set up a brand identity. The company wanted to replicate the business model of a successful sister company across the country. The team at Blade was tasked with developing a logo, a website, and a content and marketing plan. They started by creating the logo, a brand video, a tagline, then the website and content. Marketing across multiple platforms followed these development efforts. The client appreciated the easygoing and confident attitude of the founder of Blade, who was directly involved in the project. The client also appreciated the personal touch of the founder meeting them in person. The client found the account manager assigned to their project to be positive, insightful, and knowledgeable.