Blackcoffee®

Blackcoffee® successfully rebranded Eleven Interiors, a luxury residential interior design firm. The firm sought to elevate its brand and reach a higher level of clientele. Blackcoffee® repositioned the company, reinvented its branding, established brand guidelines, created a new tagline, and conducted extensive market research. They also developed new brand strategies to enhance visibility, voice, and internal and external communication. The firm worked closely with a senior developer and senior branding specialist from February 2021 to April 2022.

The Skwiiki Canadian Poutine Company sought to create a unique and defensible brand identity with the help of Blackcoffee®. The vendor's principals, Mark and Laura, guided the project from start to finish, conducting an in-depth interview process to understand the core of the business and its customer base. The outcome was a comprehensive brand identity, including logo design, icons, and packaging, that ensured brand consistency throughout the customer experience.

Blackcoffee® was instrumental in rebranding a regional corporate catering company in the Boston area that had to pivot its business model due to the COVID-19 pandemic. The company wanted to create a nationally recognized brand for at-home meal delivery, focusing on B2B clients, remote employees, and virtual events. Blackcoffee® conducted a complete overhaul and rebrand, beginning with interviewing key team members and conducting competitive analysis. They proposed a new brand name and identity, created the logo, messaging, font, and color palette. The vendor also introduced the company to a web developer to assist with the tech aspect of the project. The client worked with three people from the Blackcoffee® team throughout the project.