BIG FISH PR

American Robotics, a manufacturer of autonomous drone systems, hired BIG FISH PR to increase brand awareness through media coverage and press. The PR firm was chosen due to its high ratings, proximity, affordable pricing, and favorable company culture. A team of 6-10 employees from BIG FISH PR was assigned to the project, tasked with launching the company and building awareness of the Scout System. In 2021, they successfully announced American Robotics' status as the first fully automated commercial drone approved for flight by the FAA, securing top-tier coverage in publications like the Wall Street Journal. BIG FISH PR continued to represent American Robotics through its acquisition by Ondas Holdings.

Tufts University, a major educational institution, engaged BIG FISH PR to bring attention to their most prolific innovators and develop a proactive media engagement approach. The PR firm was chosen due to its great culture fit and aligned company values. A team of 2-5 employees from BIG FISH PR was assigned to the project, tasked with connecting six of the university's most prolific innovators with the media and drawing attention to their work at the national level. The key deliverable was successful media engagement.

An IT software company hired BIG FISH PR to launch a new product. The PR firm was chosen due to its record of creative pitching. A team of 2-5 employees from BIG FISH PR was assigned to the project, tasked with developing a press release and strategic messaging, and securing coverage in high-value news targets. The PR firm successfully developed the press release and strategic messaging, and secured coverage in high-value news targets.