Bench Media

Bench Media was commissioned by nudie juice, a juice products retailer, to drive digital growth for their business. The main goals were to increase followers and reach on social media, provide guidance on the best digital practices in the market, and advise on budget allocation. Bench Media was chosen due to their great culture fit, referral, and alignment of company values. One employee from Bench Media was assigned to this project. The scope of work included allocating spend across certain channels, driving creative cut through, guiding the business on best digital practices, and providing comprehensive top level reporting for campaigns and social media activity.

Cook Islands Tourism Corporation Australasia, a tourism company, hired Bench Media to raise awareness of the destination via digital marketing and promote and generate sales for packages and airfares. Bench Media was also tasked with developing a solid digital strategy for the destination in Australia and New Zealand. Bench Media was selected based on their pricing, culture fit, value for cost, referral, company values alignment, and good customer service. Between two to five employees from Bench Media were assigned to this project. The scope of work included paid digital marketing on platforms such as Facebook, Instagram, display, online video, Youtube, and more. The strategy implemented was always on to drive awareness and engagement, and promotional advertising was used to drive package and airfare sales.