Behind the Work

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120/80 is a PPC company based in Evanston, Ill. Founded in 2019, this company has two employees. Services offered by 120/80 include PPC, email marketing, and SEO for small to mid-sized companies, specifically focusing on sectors like healthcare, business services, manufacturing, and in-home services.

Client Insights

Industry Expertise

Education

35%

Manufacturing

35%

Business services

30%

Client Size Distribution

Small Business (<$10M) 5%

Midmarket ($10M - $1B) 60%

Enterprise (>$1B) 35%

Common Project Size

<$10K 12 projects

$10K-$49K 6 projects

$50K-$199K 3 projects

Clients

  • Trustpilot Group plc,

Highlights from Recent Projects

Overall Rating

4.9
29 Reviews

Behind the Work was hired by RiverNorth Capital Management for a HubSpot migration project. The investment management firm was transitioning its CRM from Salesforce to HubSpot and sought a seamless transition and onboarding process. Behind the Work was selected based on a referral and a favorable impression during the interview process. The team, led by the CEO and a Digital Marketing Specialist, provided assistance with the export and manipulation of Salesforce data, HubSpot set-up, and training. The project was successful, with RiverNorth appreciating the expertise and assistance provided by Behind the Work.

For the Massachusetts Executive Office of Health and Human Services, Behind the Work was engaged for content creation services. The government administration office needed to improve and modify its text content with more details and sources. Behind the Work was chosen for their competitive pricing and good value for cost. The project involved a user-friendly submission form, a customer support team overseeing production, and a correction process for any errors or issues. The content was delivered timely, consistently, and met the quality standards set by the office.

CF Private Equity engaged Behind the Work for copywriting services. The investment advisory company needed product descriptions for hundreds of SKUs within a short time frame. Behind the Work was selected for their high ratings and good value for cost. The scope of work included providing content for product descriptions, adhering to a strict style standard, and making the content available online. The project was segmented according to brand and content was supplied at a consistent pace. The process allowed for QA and a consistent weekly deliverable. The project was completed successfully, with Behind the Work meeting the high standards and swift timelines set by CF Private Equity.

Timeliness

4.9

Service Excellence

4.9

Value

4.9

Would Recommend

5.0

Awards

130841

2025

42107

2023

42488

2023

42104

2023

42481

2023