Beantown Media Ventures

Beantown Media Ventures was hired by Wanclouds, a company offering products and services to automate and solve challenges related to Cloud Migrations, Disaster Recovery, and Cost Optimization. The company's primary goals were to increase brand awareness, increase marketing generated leads, and create content for social media and thought leadership. BMV was chosen for its high ratings, great culture fit, good value for cost, and was referred to the Wanclouds. The primary form of communication was through virtual meetings, emails or messaging apps. BMV helped in writing and developing lead/demand generation blogs, executive bylines, press releases, and other written communication. This resulted in increased organic traffic, improved SEO, and secured coverage in mainstream publications such as Forbes and VentureBeat. BMV also supported the production and promotion of Wanclouds' 2022 Cloud Cost and Optimization Outlook, which quickly became popular in the cloud industry and generated numerous leads for Wanclouds.