Bartlett Brands

Bartlett Brands worked with Colada Shop, a Cuban concept coffee shop, to create a comprehensive brand identity. The project involved designing various elements including logos, website elements, paper packaging for retail products, menu boards, and digital designs for the website and social media. The collaboration began in January 2016 and was completed in June, before the opening of the shop's first store. The team at Colada Shop provided feedback throughout the process and continues to work with Bartlett Brands for menu revisions and other small tasks.

Bartlett Brands partnered with Amyris, a biotech company, to rebrand and repackage their skincare product line, Biossance. The branding was revamped to have a stronger presence and clearer messaging, while the product formulation remained the same. The project began in May or June 2016 and transitioned into an ongoing relationship where Bartlett Brands provides creative services and expertise. The partnership resulted in the successful launch of Biossance in Sephora in late February. Bartlett Brands continues to be an excellent partner for ongoing creative projects.

Ipsy, a beauty company targeting millennials, hired Bartlett Brands to define their brand platform. The aim was to codify Ipsy's visual identity and voice. The project deliverables included a brand platform, style guide, and voice guide, which were approved by the CEO and rolled out to all teams at Ipsy. The team worked closely with Rebecca, the Creative Director at Bartlett Brands, as well as leads for design, production, and editorial and strategy.