BackerPaces
visit site- $10,000+
- 10 - 49 employees
- New York, NY
Client Insights
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Clients
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Highlights from Recent Projects
BackerPaces was hired by a business services company, referred to as PTS, to undertake the marketing for their Kickstarter Campaign. The objective behind choosing BackerPaces was to maximize campaign visibility, brought about by their company values, and their online presence. The BackerPaces team, comprised of 2-5 members, delivered a comprehensive crowd-funding marketing service. This undertaking encompassed email campaigns, newsletter marketing, targeted promotion, and specific backer outreach.
The key deliverables from BackerPaces included strategic email campaigns aimed at the relevant crowdfunding audiences, promotional newsletter placements, continuous communication and support throughout the campaign's duration. This allowed PTS to maintain the momentum during the live Kickstarter Campaign. However, the standout contribution of the team was in providing essential guidance on increasing campaign exposure, thereby attracting appropriate backers for the project.
The result of this joint venture was an enhanced visibility for the Kickstarter Campaign, improved exposure through targeted communication, and sustained campaign momentum. BackerPaces' strategic involvement added immense value to the campaign through its calculated outreach, promotion and the continuous support provided to PTS. This collaboration clearly underlines the efficacy of BackerPaces' commitment to aligning with company values while delivering their services.