The Back Pocket CMO
visit site- $1,000+
- Freelancer
- Cochran, GA
Back Pocket Branding is a small branding agency. The Cochran, Georgia-based firm was launched in 2021. Their services include branding and logo.
Client Insights
Industry Expertise
25%
20%
20%
15%
10%
10%
Client Size Distribution
Small Business (<$10M) 80%
Midmarket ($10M - $1B) 15%
Enterprise (>$1B) 5%
Common Project Size
<$10K 2 projects
Clients
- Northwestern Mutual | Goodwin, Wright
Highlights from Recent Projects
The Back Pocket CMO was hired by Bleckley County High School Golf Team to assist with promotional design, social media strategy, graphic design, and website design. The company's owner, Emily, was chosen due to her local knowledge and ability to improve the golf team's image and communication. The project involved a complete rebranding of the Golf Team, developing yearly themes reflected on team clothing and social media profiles, and the design and execution of State Golf websites. The results were positive, with Emily's work enhancing the team's presence in the community.
The Back Pocket CMO was also engaged by a Lutheran church and school to increase their online presence and connect with church members. The project scope included logo design, social media account setup, leading a $500,000 paid advertising campaign for the new school on Facebook, and a smaller ad campaign on Google. Additionally, Back Pocket CMO built an app for church members, redeveloped their website, and combined their school and church websites into one. The company also set up a live streaming feature for online services and bible studies. The engagement, which started in January 2019, is ongoing and has cost the church around $1,500 so far. The work done by Back Pocket CMO has significantly improved the church's online presence.