AVY®

AVY® was contracted by a gaming company undergoing a departmental name change to handle the branding process. The company appreciated AVY's creativity in creating logos and other branding materials. AVY's team, led by their CEO, worked closely with the gaming company, understanding their vision, story, and background to deliver a final product that met their needs. The engagement, which ran from August to September 2021, was successful, with the gaming company expressing satisfaction with AVY's work.

In another project, AVY® was hired by Latitude IT to redesign the logo for their new venture, TechSalaries, an aggregate salary website. AVY used the company's existing brand guidelines to create a tech-centric logo that reflected the nature of the business. After several iterations, a final design was chosen. The project, which ran from October to November 2021, was successful, with Latitude IT commending AVY's creativity and ability to translate a brief into a compelling logo.

AVY® was also engaged by Avery Weigh-Tronix, a manufacturer of vehicle tracking, route management, and data solutions, to modernize their brand image and target a wider audience. AVY was tasked with redesigning the company's brand while maintaining its legacy colors. The project also involved designing new product literature, presentation templates, business cards, and quotation templates. The company was pleased with AVY's work, noting that the new brand design successfully positioned them for the future.