Asteraki

Asteraki was hired by Sanofi, a global healthcare company, to promote their sponsorship of the Paris Olympic Games. The project involved a collaboration with the client's agency to develop a creative concept that highlighted Sanofi’s Olympic sponsorship. The deliverables included a main campaign video, an explainer video showcasing the role of Sanofi at the Olympics, social media assets tailored for digital platforms, behind-the-scenes content to humanize the campaign, and localized versions for international audiences. The campaign required filming at relevant locations, capturing athlete stories, and creating 3D elements. Asteraki was chosen for this project due to their great culture fit, alignment with company values, and expertise. The project was executed by a team of 2-5 employees from Asteraki.