Arketi Group
visit site- Undisclosed
- 10 - 49 employees
- Atlanta, GA
Client Insights
Industry Expertise
25%
25%
25%
25%
Client Size Distribution
Small Business (<$10M) 20%
Midmarket ($10M - $1B) 30%
Enterprise (>$1B) 50%
Common Project Size
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Clients
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Highlights from Recent Projects
Arketi Group provided content marketing services for Agilysys, Inc., a hospitality software and technology company. The goal of the project was to strengthen Agilysys’s market positioning and create content that resonates with hotel management companies and property operators. Arketi Group developed a content-driven demand generation program distinguished by a deep understanding of audience pain points and market differentiators.
This program included the creation of the "Agilysys Little Black Book of High Return Hospitality," crafted in partnership with hospitality author Steve Curtin. This piece offered industry insights linked smartly to Agilysys's services. The group also transformed the asset into a broader digital campaign replete with landing pages, email promotions, and supporting content aimed at North American and UK audiences.
The result was a strategic and practical campaign enhancing the company's lead generation and audience engagement efforts. Arketi Group’s location, pricing, cultural alignment, and value for cost made them an excellent fit for Agilysys, highlighting their effective teamwork on this project, which involved 2-5 team members.