Appiness Interactive Private Ltd

Appiness Interactive Private Ltd was hired by the India Game Developers Conference to revamp their digital outlook and positioning. The company aimed to reach a wider audience and improve their communication with the gaming ecosystem. Appiness conducted thorough research, identified the shortfalls, and devised sustainable solutions to increase engagement on digital platforms and maximize brand traction. They also worked on cleaning up the database, preparing emailers, and creating a monthly calendar of activities to boost ticket sales for the conferences. The team included an Account Manager, a Social Media Manager, and Creative Support.

Electriphi, an energy management company, partnered with Appiness Interactive to prototype their program. The goal was to produce a proof of model and an MVP to gauge the market fit of the product before full-scale development. Appiness engaged with the concept, produced mock-ups, and an MVP, which included the UIs for both the main platform and its mobile component. The MVP was deployed in production using technologies like Angular, MongoDB, Node, React, AWS Lambda, and Speed Software. The team expanded from two to eight at its peak, demonstrating Appiness's ability to adjust team size as needed.

Appiness Interactive was commissioned by a hospitality company to revamp their decade-old website. The project involved designing and developing a new e-commerce website with added services and functionalities. Appiness was selected based on their past performances, proactive business consultations, design skills, and cost factors. They started with a kick-off meeting to discuss goals and objectives, then presented mock-ups and wireframes. After detailed discussions, they designed and developed the website, updated content, added services, and created landing pages. The team consisted of a project manager, two full stack developers, and a designer.