The Amigoz

The Amigoz was hired by Splitz, an FMCG brand in the Middle East, to build a brand identity and manage digital marketing strategies. With a narrow budget, the main focus was on the brand's personality, social media marketing, and optimized ad campaigns. The Amigoz developed a comprehensive brand identity and expanded the brand's social media audience to over 1,000 followers within two months, also achieving a reach of up to 1 million. Performance marketing strategies resulted in robust ROI, while offline marketing efforts broadened the brand's visibility.

The agency delivered a comprehensive set of digital and offline solutions. These included a brand guideline document, featuring logo usage, color palette, typography, tone of voice, and overall brand personality. For social media, they created structured content calendars and rich creatives tailored to align with the brand's voice. They also designed ad creatives that drove successful results. Furthermore, they streamlined SEO efforts, offering regular reports that tracked keyword performance, ranking improvements, and growth in Google ratings.

The Splitz and The Amigoz partnership was successful in achieving its goals, with an approximate investment of $10,000. The firm selected The Amigoz for their commendable ratings, cost compatibility, and alignment of values. Encompassing everything from social growth to a consistent offline presence, their various deliverables were cohesive and professionally executed, consolidating the identity and recognition of Splitz in the FMCG sector. All strategies and outputs, bolstered by regular performance tracking, contributed to an impressive ROI and brand growth.