Against Ordinary

Against Ordinary was hired by an invoice factoring company for their initial business launch. The company was in search of a marketing team that could create a unique strategy to present their product to the market. Against Ordinary developed a marketing strategy that involved the creation of visual and written content from the ground up, focusing primarily on LinkedIn marketing to maximize the company's exposure and visibility. The team also worked on the launch of the company's website. The CEO primarily worked with Jordan, the Marketing Strategy Director and Co-Founder, and Be, the Creative Director. The company invested around $50,000 in the project, which started in September 2023 and is ongoing.