Affluent Digital

Affluent Digital was hired by LemonAds, a video ad production agency, to shorten their sales cycle, generate more leads, and automate their marketing and fulfillment processes. Affluent Digital was chosen based on their high ratings, culture fit, and value for cost. The team of 2-5 employees from Affluent Digital focused on three main areas. Firstly, they optimized the sales cycle by resolving bottlenecks and implementing workflows and automation to expedite the time-to-close. Secondly, they set up targeted outreach strategies to bring more high-quality leads into the pipeline, particularly for initial calls. They also created automated nurturing sequences to pre-qualify prospects, resulting in an increase in both lead volume and conversion rates. Lastly, they automated key marketing and fulfillment processes, including the setup of automated marketing campaigns, order fulfillment workflows, and streamlined client onboarding. Detailed monthly reports were provided to track the results effectively. Overall, the project was successful, with immediate improvements in cycle efficiency and an effective increase in lead volume and quality.