Affluence Public Relations

Affluence Public Relations was hired by a Canadian non-profit organization that supports young entrepreneurs. The organization sought to increase its visibility, attract more donors and volunteers, and communicate its purpose more effectively. Affluence PR was chosen for its pricing, culture fit, and a positive referral. The team of 2-5 employees developed a comprehensive PR strategy that included media relations, community involvement, fundraising efforts, and advocacy programs. Key deliverables included press releases, event hosting, managing social media campaigns, and forming alliances with necessary parties.

In another project, Affluence Public Relations worked with a non-bank automotive finance company to increase media visibility, establish stronger media relationships, manage potential risks, implement corporate social responsibility programs, and enhance internal communication. The company faced challenges in maintaining a positive media image, handling crises effectively, aligning with impactful CSR initiatives, and improving internal communication channels. Affluence PR, chosen for its pricing, positive referral, and alignment with the company's values, implemented strategies for media relations, crisis communication, CSR initiatives, and internal communications.