ADSWORM

ADSWORM was hired by Perfect 5 Clinic to stimulate business growth through performance marketing, social media marketing, and PPC strategies. The clinic, which operates at 11 locations across India, needed a marketing partner experienced in the dermatology sector. ADSWORM was selected due to their high ratings, good cost-value ratio, and understanding of the clinic's challenges. ADSWORM was tasked with managing Meta and Google ads for the clinic, generating leads, setting up conversion tracking, organizing weekly performance reviews, formulating audience strategies, and testing creative content.

In detail, ADSWORM handled full Meta Ad management, integrating Facebook and Instagram campaign structure, ad set segmentation by branch and treatment vertical, and budget allocation. They also supervised Google Ads to target high-intent keywords, designed creative production specifically for the aesthetic clinic vertical, and set up lead generation funnels. In addition, they ensured conversion tracking set up to accurately attribute leads to their respective locations, implemented audience strategy using custom audiences, fostered creative testing, and provided monthly reporting to monitor appointments and walk-ins.

Successful collaboration with ADSWORM resulted in scaled patient acquisition across all branches and decreased lead cost. The creative output volume, which the clinic's in-house team wouldn't have been able to produce alone, was significantly improved. Therefore, the executive at Perfect 5 Clinic has given positive feedback, appreciating how ADSWORM was able to understand their problems and deliver results before the promised time. Overall, the association with ADSWORM was deemed beneficial and valuable for the company.