Ads2Convert

Ads2Convert was hired by NetReputation to manage their pay-per-click (PPC) campaigns on Google and Bing. The goal was to increase lead generation and generate 2-3x in revenue compared to ad spend each month. Ads2Convert set up, monitored, and optimized campaigns for 3-4 brands over a period of three years. The project was successful and the company appreciated the team's understanding of competitive research and ability to uncover new opportunities. NetReputation was particularly pleased with the strong guidance provided by Ads2Convert in areas such as keyword usage, website design, and campaign scaling.

Newswire, a media and marketing communications platform, partnered with Ads2Convert in 2014 to kickstart their PPC campaigns and build their customer base. Ads2Convert was instrumental in achieving substantial growth with Google Ads, Bing, and Facebook. The project focused on improving the return on ad spend (ROAS) metric, despite a challenging business climate. Ads2Convert conducted in-depth competitive analyses, provided recommendations on keywords, ads, and offers, and maintained a robust communication channel with Newswire. Their approach helped uncover untapped opportunities and provided a roadmap for ad spend, campaign performance, and necessary adjustments. The collaboration with Ads2Convert has been described as transparent, open, and honest, making them a trusted partner for launching new campaigns.