Adoni Media Public Relations & Media Training

Adoni Media was hired by Cheese Therapy, an eCommerce food retailer, to gain media exposure for the company and the small regional producers it supports. Adoni Media's efforts resulted in extensive and prolonged media coverage that highlighted the struggles of regional producers and gave them a collective voice. One of the projects involved a campaign against Australia Post's plan to stop the carriage of perishable goods. Adoni Media's work led to direct conversations with the acting CEO of Australia Post, resulting in an agreement not to introduce a perishable goods ban. The Cheese Therapy team worked directly with Adoni Media's Founder and Managing Director, Senior Account Manager, and Communications Director.

Eden Health Retreat engaged Adoni Media to prepare their General Manager for a national TV broadcast. Adoni Media developed a comprehensive media training program, which included an in-depth analysis of the TV program format, target audience, and key messaging. They conducted multiple mock interviews and practice sessions to simulate the high-pressure environment of a live television broadcast. Adoni Media provided valuable feedback on body language, voice modulation, and overall presentation style. The training transformed the General Manager into a confident and polished spokesperson, ready to handle difficult situations with confidence and poise.

NTI, a leading specialist insurer across heavy vehicle & logistics, marine, and equipment & machinery, partnered with Adoni Media for their PR and advertising strategy. Adoni Media worked with NTI across five leading brands/products, each with differing audiences. They pitch a range of initiatives to various media outlets, from national road safety initiatives to targeted regional pitches to niche product markets. The partnership is longstanding and ongoing, with yearly reviews to ensure the scope of the partnership reflects the growing needs of NTI's business.