AccuraCast

AccuraCast was hired by Ratio Creative, an integrated creative agency, to provide ongoing SEO and PPC services. The CEO of Ratio Creative stated that they have been working with AccuraCast for over a decade. AccuraCast's tasks include conducting market analysis, exploring the brand and its competitors' online digital performance, identifying weaknesses and opportunities, and undertaking keyword research. They also create metadata for website pages and monitor SEO performance on an ongoing basis. The team from AccuraCast typically includes the Head of Digital, Managing Director, and their digital marketing leads.

In another project for Ratio Creative, AccuraCast was hired to provide SEO and PPC support. The CEO of Ratio Creative found AccuraCast while searching for a marketing partner for one of their clients. AccuraCast conducts keyword research via Google, recommends and generates audience-specific and organic keywords, and helps clients maximize their advertisements’ efficacy through PPC marketing. The team from AccuraCast includes their marketing head, coordinator, and campaign planner. The engagement, which started in January 2012, has cost over $200,000 and is ongoing.

AccuraCast was hired by a company that makes and sells leather baby shoes and accessories to improve their social media presence and increase brand awareness. AccuraCast creates and manages the company's social media advertising campaigns and Google Ad campaigns. They do the keyword research, create the copy for ads, make suggestions for video and image content, advise on other platforms to consider, and suggest website improvements. The company started working with AccuraCast in November 2019 after meeting a team member at a trade show and building a good rapport. The engagement is ongoing and involves two main team members from AccuraCast with occasional additional support from others.