97th Floor

97th Floor was engaged by Proponent, an aerospace distribution company, to improve their digital marketing efforts. The team primarily focused on SEO, optimizing Proponent's backend system and landing pages, conducting link building and site audits, and creating blog posts. They also worked on keyword research and updating the company's barcodes and site content. The engagement began in February 2019 and is ongoing. Proponent has appreciated the team's regular submission of work for feedback before implementation, ensuring a collaborative process.

In a project with Mystery Escape Room, a family escape room entertainment business, 97th Floor was hired to enhance the company's SEO efforts. The goal was to achieve the number one spot on Google search for specific keyword phrases. The team at 97th Floor devised a strategy to provide backlinks to boost the site and offered optimizations to web content. The company was satisfied with the team's approach and the value for the price they offered.

97th Floor was hired by Waffle Love, a food-truck-turned-restaurant company, to manage their online marketing via Facebook, Instagram, and Google Ads. The team started with Facebook ads for the company's stores in Utah, later adding a donut shop and hot chicken sandwich shop to their scope. In the last three months, they also incorporated Google Ads, expanding the engagement's scope. The team at 97th Floor sends any piece of copy for approval before posting on Facebook and Instagram. The engagement, which started in April 2020, is ongoing, with the company investing between $10,000–$50,000.