4P Tech Labs

4P Tech Labs was hired by an automotive parts company owner to handle their Google advertising. The company was dissatisfied with their previous provider's results, prompting the engagement with 4P Tech Labs. The team at 4P Tech Labs set up the company's Google Ads account, generated keywords and ads, and managed their campaigns. They also made backend changes to the company's website to measure conversions and added content through a blog section. The owner interacts mainly with a customer service representative, though other team members work on the technical aspects of the Google Ads. The partnership, which began in June 2019, is ongoing and costs the company approximately $650 per month, excluding ad spend.

The same automotive parts company also hired 4P Tech Labs for web development, design, and SEO services. The company's objective was to build brand awareness, drive more traffic to their site, and increase sales. 4P Tech Labs was chosen due to their professionalism, experience, and understanding of the company's strategies. They developed and launched a new WordPress site, released social media marketing blasts, and improved SEO links. The company's main point of contact was a project manager, though a marketing person also worked on the social media posts.

4P Tech Labs was engaged by Hancy Creations, a small business, to help with their website and provide SEO services. The engagement expanded to include web development and Google Ads campaigns after 4P Tech Labs identified that the client was struggling with their website. The team built a Magento site from scratch, optimized it for mobile devices, and continues to provide maintenance, Google Ads, and SEO services. The website, which is visually heavy with a video and dominant images, helps Hancy Creations sell marking tools to quilters. The engagement, which began in June 2019, continues and has cost the client around $16,000-$18,000 over the last year.